Well, we didn't just follow the recipe; we threw in a dash of innovation, a pinch of creativity, and a sprinkle of brilliance. 🍳🔥
Why Rootinger?

Case study
Rebranding a local Korean classic with Jinsol Gukbap.
The Client: Jinsol Gukbap
Jinsol Gukbap in Koreatown, LA, is a cozy spot offering traditional Busan-style dishes, with their renowned "Gukbap" being a nutritious pork soup served with noodles and rice. It's a go-to place for nostalgic Koreans seeking comfort in the rich, simmered pork broth.
Together since day one, now succeeding.
The Client: Seoul Soul BBQ
Seoul Soul BBQ offers a premium All-You-Can-Eat Korean BBQ, featuring Woodae Galbi—bone-in meat cut from the 6th to 8th ribs, known for its exceptional texture and tenderness.
Modernizing Authenticity: Yedang’s Story.
The Client: Yedang
Yedang Korean Restaurant is a long-standing authentic Korean dining spot in La Habra, beloved for its traditional flavors and homestyle dishes. Known especially among the older Korean community, Yedang represents heritage, comfort, and authenticity in every meal.
Visualizing the brand on a national scale
The Client: Tous les Jours, CJ Foodville USA
Tous les Jours stands out for its unique fusion of French and Korean flavors, high-quality ingredients, innovative offerings, and visually appealing baked goods, making it an intriguing international bakery chain.
Clients
From local small businesses to global corporations. We'll custom create a solution to fulfill your unique needs.